Multi-Factor Scales

What is a Multi-Factor Scale?

Multi-Factor Scale Question

Multi-Factor Scales give your respondents the means of evaluating one question or statement against multiple scales.

Why use a Multi-Factor Scale?

These question types prevent your survey from becoming too crowded with individual Opinion Scales when they could be consolidated into one space. They are also useful for gathering multiple assessments or perspectives on a singular question or topic.

How do I create a Multi-Factor Scale?

  1. Open the Form tab
  2. Select 'New question'
  3. Select Multi-Factor Scale
  4. Enter your question above the scales
  5. Click the text boxes at either end of the scales to assign the labels to your scale

Add More Scales

Add Scales to Multi-Factor Scales Question

  1. Click the Multi-Factor Scale
  2. Select 'Add another scale'

Default Settings

Two scales will be present by default once you’ve inserted a Multi-Factor Scale. One will be scaled from ‘Sour’ to ‘Sweet’, whilst the other will be scaled from ‘Bland’ to ‘Spicy’. These are easily changeable by clicking the text and inserting your new extreme titles.

A Rating Heat Bar will be automatically included in the Multi-Factor Scale design, but you can toggle this in the ‘Settings’ section of the Question Quick Menu.

Question Quick Menu

Inside the Question Settings Bar for Multi-Factor Scales you have several options:

  • Numbered: This button toggles the numbering for the concerned question.
  • Personal info: When enabled, the data from any question marked as PII in the ‘question settings’ will be stored as a separate response. Allowing you to identify who has completed your survey, and at what time, without viewing the other answers they’ve given.
  • Rating Heat Bar (Color Bar): This allows you to toggle the visibility of the Rating Heat Bar. This is for visual purposes only, and cannot be interacted with by respondents.
  • Required: By checking this box, respondents cannot finish the survey without completing the question.
  • Selection type: Use this drop-down to switch between the scale and slider format.
  • Range start - range end*: Set the start and end range numbers for your scale or slider.

How respondents interact with Multi-Factor Scales

Participants will be able to click a point in the scales in order to select it. To change this selection, they merely need to choose another answer option, and it will be adjusted accordingly.

How to analyze the Quick Report?

On the left of your Data Table, you’ll find the titles of your extremes that correspond with the scales you provided. In the center will be your range of answer options, and then to the right, you’ll see statistics concerning standard deviation, number of responses, and weighted averages.

By default, your results will be illustrated as a Column Graph, but you can change it to a Doughnut Chart, Line Graph, Radar Chart, or Pie Chart in the Question Quick Menu.

For more detailed instructions on analyzing your report, you can visit either of these articles: