Event Surveys

Make your events the talk of the town

From conferences to fundraisers, collect the feedback you need to improve and grow your events.

Conduct Event Surveys To Collect Feedback Before, During, And After Events

FEATURES FOR EVENT SURVEYS

Collect feedback before, during, and after your event

Robust features to encourage compliance and protect employee data whilst collecting actionable feedback.

Collect attendee data

Import attendees to our CRM or collect them with forms. Segment contacts to send targeted surveys based on their feedback.

Measure event NPS

Ask attendees how likely they are to recommend your event to others with our Net Promoter Score question type.

Benchmark satisfaction

Measure event satisfaction with a recurring survey and use crosstabs to compare results over time.

Streamline with logic

Show questions based on talks attended, menu choices, and anything else you can imagine to personalize your event surveys.

Brand surveys

Add your logo, customize survey and email designs to align with your brand guidelines, and white label surveys.

Collect live feedback

Access real time reports to learn what attendees think of your event, and make changes based on live feedback.

Event planning made easy

Build your guest list

Collect RSVPs, register guests, and connect forms to our CRM to follow up with event feedback surveys by email.

Track responses and send reminders

Enable tracking for email invitations and send reminders to those who haven’t RSVP’d to lock down your guest list.

Identify successful marketing channels

Ask respondents how they found out about your event and connect that data to their contact profiles. Enabling you to segment your CRM to identify the most efficient channel for event marketing.

Event Surveys For Planning and Feedback

Best Reasons To Choose Shout

Planning events and collecting feedback has never been easier. Our intuitive tools are loved by millions of users, all over the world.

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David Hollinshead

Insight Lead – Consultant

“Shout’s user-friendly features and intuitive design allowed me to seamlessly integrate data into our decision-making processes, showcasing the tangible benefits of leveraging insights for strategic planning.”

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Mark Stead

Head of Learning – WWT

“Shout’s affordability was a breath of fresh air, and the cost savings didn’t come at the expense of functionality; in fact, Shout not only matched but surpassed the capabilities of SurveyMonkey.”

Improve your next event with actionable data

Segment and compare event feedback

Create segmented views of your results and compare data sets based on CRM data, survey answers, email metrics, and many other variables.

Collect testimonials and reviews

Identify your most satisfied attendees and send targeted surveys to collect reviews and testimonials for your next event marketing campaigns.

Share event feedback with stakeholders

Export your report as a PDF or raw data as spreadsheets. Share access to your digital reports with a simple link, to keep stakeholders up to date on your events.

Filter and Compare Event Survey Data

Compliant event management

Connect event forms to contact groups marked for explicit consent, and we’ll collect and record consent to contact profiles in your CRM.

Organize contacts based on lawful basis for processing data

Contact groups are tagged with a lawful basis such as Legitimate Interests, Contract, and Public Task, to enable compliant contact management.

Separate attendee personal information from survey responses

Enable pseudonymization to separate any personal information from question data in your reports.

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Event Surveys FAQs

Everything you need to know about event surveys and how they can help you improve attendee experiences.

What are event surveys?

Event surveys are tools used by event organizers to gather valuable feedback from event attendees, aiming to assess attendee satisfaction and gather insights that can be instrumental in enhancing the experience for future events.

These surveys typically incorporate a range of question types, including multiple-choice, scales, and open-ended questions, to capture diverse perspectives.

Event surveys serve as a conduit for event attendees to provide constructive feedback on various aspects such as venue, speakers, content, logistics, and overall satisfaction.

By understanding the preferences and concerns of attendees, event organizers can make informed decisions to improve future events, creating an environment that aligns with participant expectations.

Moreover, event surveys also play a crucial role in gauging the effectiveness of sponsorships, ensuring that sponsors receive valuable exposure and that their expectations are met.

Why is event feedback important?

Event surveys can help you identify any problems that occurred during an event, learn about participants’ opinions and experiences, and measure how successful an event was. This information can help you improve future events and make sure they’re more enjoyable for everyone involved.

What are the different types of surveys for event management?

There are three types of event surveys you’ll need to be aware of: pre-event surveys, mid-event surveys, and post-event surveys.

What are pre-event surveys?

There are two main functions to pre-event surveys; to plan the details of your event and to learn as much as possible about your invitees. Then you can use this information to set KPIs and ensure the event meets the expectations of your guests.

What are mid-event surveys?

Live feedback is essential to making your event a success. During a break, or between events, ask guests to provide some feedback on the event experience so far.

This allows you to measure satisfaction and address and make any off-the-cuff changes. Avoid sending out a mid-event survey during the lunch break, as you’re likely to get a low response rate. You should give your attendees that time to rest and prepare for the next half of the event.

What are post-event surveys?

Now your event is done, it’s time to highlight its successes and failures with constructive feedback. Get in touch with attendees to find out what they liked, what could use improvement and what didn’t meet their expectations.

This information is used to determine your even ROI, measure attendee satisfaction and inform the planning for your next event.

What are some examples of event survey questions?

Here are some examples of the types of questions for your event surveys:

  • Which talks did you attend?
    Multiple-choice question
  • Would you recommend this event to a friend or colleague? (Employee NPS)
    NPS question
  • How would you improve the event?
    Text question
  • Have you attended this event before?
    Binary question
  • Did you have enough time for networking opportunities?
    Matrix question
  • How helpful were event staff?
    Opinion scale
  • Are you likely to participate in this event in the future?
    Matrix question
  • What did you enjoy most about the event?
    Text question
  • How did you find out about the event?
    Multiple-choice question
  • Were you happy with the time you had for questions?
    Matrix question
  • Did the event meet your expectations?
    Binary question
  • How satisfied are you with the event overall?
    Matrix question

A lot of the above are post event survey questions, but with some small changes they can be used mid event or even before an event occurs.